TECHNOLOGY THOUGHT LEADER AND ENTREPRENEUR JOINS TERRAMERA BOARD
VANCOUVER, BC – October 9, 2018 – Visionary leader and former CEO of BuildDirect.com, Jeff Booth, has joined the Board of Directors at Terramera, the leader in technology for clean food.
Jeff Booth comes with over 25 years of experience as an entrepreneur, responsible for growing and leading multiple transformations at BuildDirect.com, using technology to globally scale the business to over $120 million in annual revenues.
“Terramera has game-changing technology that will change the way the world thinks about agriculture and clean food. There is something truly special here,” said Jeff. “This company could be the next technology unicorn to come out of Canada.”
Terramera announced Jeff as the newest member of the Board of Directors, joining Alex Lau of Golden Properties, Sanjeev Krishnan of S2G Ventures, and Mark Bidwell, CEO of Innovative Ecosystem and former Global Head of Specialty Crops for Syngenta.
“Terramera is scaling at a rapid pace to become the leader in technology for clean food production”, said Terramera Founder and CEO, Karn Manhas. “We’ve proven we can increase the quantity and quality of food we grow while decreasing or eliminating the synthetic chemicals we’re using today. To support our growth, we wanted an experienced tech entrepreneur like Jeff, who founded, built and scaled a global technology business from right here in Vancouver.”
“I’m thrilled to have Jeff on our board, he is a globally recognized thought leader on values-based leadership and ways technology is transforming the world,” added Karn, “His expertise will support us in achieving our goal to use technology to achieve organic parity, to make clean food affordable and feed the world.”
Jeff Booth is a recognized thought leader on entrepreneurship, technology and the future of e-commerce. He co-founded BuildDirect.com in 1999 and led it through to 2017, creating a fast-growing company with excess of $120 million in annual revenues. He is an active mentor and advisor to numerous other companies, a G7 Fellow on the Creative Destruction Lab, and serves on the Boards of SPUD.ca, EZ-Robot and the Richmond Hospital Foundation. Jeff has also been featured in Forbes, TechCrunch, Inc.com, The Globe and Mail, BNN, Bloomberg News and The Wall Street Journal, is a regular contributor to Fast Company and Entrepreneur Magazine, a member of the Young Presidents Organization (YPO) and was named one of the 100 most intriguing entrepreneurs by Goldman Sachs in 2016.
Terramera is a global leader in technology for clean food with a mission to increase global yields while decreasing synthetic chemical loads, so we can grow affordable, clean food for everyone. Terramera develops high-performance natural alternatives to synthetic chemical pesticides and fertilizers. We are committed to cultivating safe, healthy homes and environments, and developing highly effective natural products for consumers and farmers. Terramera uses technology to unlock the power in nature, so we can live healthier, make clean food affordable and feed the world. Find out more at: www.terramera.com
Jessica Wolford | Director, Corporate Priorities